Services / A direct practice with a wide range

What could your website make easier?

Build something new. Improve what is already working. Grow visibility and inquiry. Keep a valuable site current. The work starts with the business problem, then chooses the right tools.

Small fixes and substantial builds are both welcome. Start with a paid strategy session or scoped website audit, a targeted improvement, a redesign, custom development or WordPress work. We agree on the work and fee before it begins.

Choose a starting point

Four ways in.

The complete offering. Choose a starting point to narrow the list.

build / improve

Website design & development

Get a website that clearly communicates your value and works for your business.

From the shape of the information to the details people use on a phone, this is the work of making a useful website feel considered and dependable.

  • Custom responsive design
  • HTML, CSS, JavaScript and React frontend development
  • Website strategy and accessibility-conscious planning
  • WordPress and CMS implementation
  • Redesigns and migrations
  • Information architecture and navigation
  • Landing pages and content organization

See how J&T turns unfamiliar service choices into a clear next step.

grow / improve / maintain

SEO & website visibility

Help the right people discover your business online.

Foundational SEO can be built into a website: useful page structure, crawlable content, metadata, internal paths and a plan for local visibility. Ongoing campaigns are scoped separately when appropriate.

  • Technical and on-page SEO foundations
  • Metadata and structured data
  • Indexing and crawlability diagnostics
  • Local search and Google Business Profile improvements
  • Search-focused landing pages
  • SEO-conscious redesign and migration planning

A visibility review starts with what customers need to find and understand—not a ranking promise.

grow / improve

Lead generation & conversion optimization

Turn more relevant website visits into meaningful inquiries.

Attracting people and helping them take action are different jobs. This work makes the offer, proof and next step easier to understand, then measures what can be measured.

  • Conversion-focused website improvements
  • Landing-page strategy
  • Calls to action and lead-capture flows
  • Contact, estimate and booking integration planning
  • Customer journey and form-usability reviews
  • Analytics and conversion-event planning

Use the Website Scorecard to identify where a visitor’s next step may be getting lost.

build / improve / grow

E-commerce & integrations

Make your products easier to discover, understand, and purchase.

The right buying journey may be a storefront, a product catalogue, a third-party checkout, or a connection to an existing selling platform. The approach follows the operational reality.

  • Product and catalogue interfaces
  • Shopping and checkout journey design
  • Shopify or WooCommerce project planning
  • Payment and third-party platform connections
  • Product-page improvements
  • Order and inventory workflow planning

AM’s Mystical Treasures connects a distinct collection to a live Palmstreet selling journey.

build / grow / improve

Branding & digital content

Make your business look, sound, and feel consistent wherever customers encounter it.

A website works better when its writing, visual identity and supporting materials make the same promise. This is where Adam’s communications and publication-production background is useful.

  • Visual identity and logo work
  • Website copy and content organization
  • Campaign and marketing graphics
  • Email design and templates
  • Publication design, InDesign production and digital publications
  • Social-sharing assets

The portfolio’s own print-to-screen language is one example of a consistent digital system.

maintain / improve / grow

Website support & optimization

Keep your website dependable, current, and useful as your business changes.

A launch is a beginning. Support can be arranged around the updates, fixes, improvements and coordination a business actually needs—without inventing a one-size-fits-all retainer.

  • Content and WordPress updates
  • Performance and accessibility improvements
  • Mobile usability corrections
  • Broken-link and functionality repairs
  • Analytics configuration and reporting setup
  • Hosting, domain, backup and recovery planning

Ongoing arrangements are scoped around the work, responsibilities and cadence that make sense for the business.

Not ready to scope a project?

Start with what you can see.

The scorecard is a guided self-assessment, not a technical scan. Its results are based on your answers and give you a useful place to begin.

See how your website measures up
After launch

A website isn’t finished just because it launches.

Support can be arranged around actual business needs: content changes, WordPress updates, performance and accessibility work, SEO maintenance, analytics, landing pages and ongoing improvements. Scope, responsibilities and timing come first. Flexible ongoing support or a retainer can be discussed when regular work makes sense.

Talk about ongoing support